How does it work for website owners?
You earn money when a user from your site places a bid. Our innovative interface keeps users on your website even when they are bidding in an auction so you can keep them focused on your content. To add an auction to your website all you need to do is add a few lines of code to your web page. Our software will read the content of your web page and automatically select an appropriate auction or you can choose a word or words (to included in your site's content) from the available auctions words.

How does it work for auctioneers?
In typical online auctions like eBay.com - auctioneers list an item along side of 10s of thousands of similar items hoping bidders will find their item and bid on it. In our auctions only one item is displayed at a time on a web page and items have the potential of running on hundreds of thousands of sites at the same time. For auctioneers that's a huge advantage over eBay type auctions. When you list an auction - our software reads the description of your item and then chooses a web page to display your item on based on the contents of that web page. Since we use context-sensitive technology when we display an auction - your item is displayed when the users is engaged in the topic.

How does it works for bidders?
Because our auctions are content-sensitive they often enhance the content of a site and provide for a unique user experience. Each auction opens when the first bid is placed or when 48 hours expire without a bid.  After the first bid is placed a 3 hour clock is set.  Then if 3 hours pass without a bid increase the auction item is declared "sold" to the current high bidder. No further bids are accepted.  During the 3 hour open auction period, if a bid is raised on a particular item, the clock adds 10 minutes to the remaining time. If a bid is placed with more then 2 hours and 50 minutes remaining the total auction open time will not exceed 3 hours.  When all time expires the item is declared "sold" to the current high bidder.